Idea Napkin No. 2"

1.    I am Kyle Matson. I am a Navy veteran. I served 4 years with Helicopter Squadron Nine and completed 1 deployment on the USS George H. W Bush. My skills include hardworking, resilient and adventurous. My aspirations are to live an eventful life, be a good husband to my wife, and be a great father to my two boys. If I were to pursue this business proposal I believe it would play a role in my life. I believe that work is apart of who that person is.

2.    There is a communication problem within the online classroom. Online students are not able to communicate with one another like an on-campus student can. I am offering a solution to this problem by creating an application for phones, tablets, and computers that allow online students to communicate with each other.

3. The target consumers are the universities and the online students.

4.    The universities that offer this form of communication have a step on their competition. Also, students that want to communicate within their courses this application would allow for students to study groups, note sharing, and class discussions. The universities specially need to set themselves apart from other universities and this application will allow for better communication for everyone involved. Aiming at student as well because these are the individuals that have the most to gain by actually using the product.

5.    As an online student the one consistent issue I face is communication within my classes. The universities professors and TA’s rely on heavily on email for communicating with the students. The students’ discussion boards are littered with assignments and not discussions. This communication set-up really focuses on the majority of students studying, learning and preparing for exams on their own with no real interaction with anyone really. . This application provides better communication for the classroom experience.

I believe everything fits together in this concept. Myself, my skills, my aspiration. The offering and target audience, everything here has the ability to make this concept work and be profitable.

"Feedback memo"

I received support on this concept I am offering. However, to ask what are my weakest areas in this concept I would consider is the acceptance from the professors and universities. I say this because I think they will be the hardest to sell. The online student is completely different than the on campus student. But, the online students need just much attention if not more.